PS to launch limited edition LFC mobile
Date Posted: Tue 21st Apr 2009
Paver Smith has been recruited by
high end mobile phone company Galentia to work with Liverpool
Football Club on the launch of a limited edition mobile which will
retail at more than £14,000.
The LFC Legends Edition by Galentia
is a gold and diamond-encrusted Liverpool FC branded handset. Just
250 mobiles, which come in a presentation case with a gold
commemorative medal, have been produced.
Paver Smith was approached to work
with the company and football club to manage the PR and production
of sales collateral for the phone, which will be sold online and
through the LFC club store and selected high-end retail
outlets.
