Never mind the glass ceiling...

Michael Sluming

Michael Sluming

Liz Jones, the Daily Mail lifestyle columnist (think Bridget Jones without the wit or charm), is just one of many newspaper journalists writing about the Apprentice final, but her ramblings make for a frustrating read.

Much has been made of the fact that the two finalists are female and Jones begins her latest column by claiming to "rally against the many injustices" aimed at women.

This is before attributing the success of the finalists, Kate Walsh and Yasmina Siadatan, to their "propensity for short skirts" and Kate's status as a "blonde goddess."

She chooses not to acknowledge 27 year old Yasmina's running of a successful restaurant or Kate's impeccable presentation skills, sales technique and professional demeanour.

But then this is a woman who regularly reduces the achievements of female politicians to whether or not they're having a good hair day or are carrying this season's handbag.

Jones then criticises Sir Alan's choice of interviewers - all but one of them male, all the wrong side of middle-aged - but forgets to mention his trusted aide, Margaret Mountford, whose success may be down to many things, but a propensity for short skirts is not among them.

People often talk about women having to break through a glass ceiling to succeed in the workplace, but that is nothing compared to the stereotyping and nonsense of airhead newspaper columnists.

Fortunately for Kate and Yasmina, they have both shown themselves to be more than capable of rising above this and I'm sure they will both enjoy success in whatever they choose to do.

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