Boyle's
Law for the expansion of gas describes the relationship
between the pressure and volume of gas when kept at a constant
temperature. If the gas is put under more pressure, its volume will
decrease by a predictable amount. As the pressure is reduced, so
the volume of gas will grow by the same level.
So what?
Consider a new Boyle's Law that we could call: Boyle's Law
for the expansion of celebrity.
For the uninitiated, or the uninterested, Susan
Boyleis the latest reality TV celebrity to be plucked from
obscurity and thrust into the interstellar madness of global
celebrity - 65million youtube hits no less.
Susan's break came on ITV show 'Britain's got a
prime-time ready-made celebrity factory on ice' hosted by
either Ant, Dec, both or neither.
Enough sneering. Susan actually does have talent and can belt out a
tune with the best of them.
The problem for her is that the show wasn't set up to discover
a middle-aged woman who had genuine talent with an apparent ability
to make people warm to her.
So, after the final, which delivered a golden egg in the shape of a
dancing troupe called Diversity, so the media campaign to generate
acres of sympathetic
free publicityand, dare I say, really kick start her
career, engaged seamlessly with the baying pack.
Her visit to The Priory for 'rest' has the whiff of a
planned ratcheting up of media tension - increasing the pressure.
But in this case, increasing the pressure is designed to increase
the volume too.
More pressure leads to more volume - at least that's the plan.
A bizarre parallel between the world of celebrity and the world of
molecular chemistry could reduce some of the seemingly inevitable
personal and psychological train-wrecks which befall the current
celebrity crop.
For their sake, let's hope so.
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