And suddenly it’s a three horse race

Michael Sluming

Michael Sluming

The last two weeks have seen landmark changes in British politics, with the first ever live televised leaders' debates.

Over 10 million people tuned in for the first debate and saw David Cameron, Gordon Brown and Nick Clegg take questions from a studio audience.

Nick Clegg was heralded as the winner the next day, with polls suggesting he has given the Liberal Democrats a much needed boost in popularity and, crucially, publicity.

As leader of the third party, Clegg's views and that of the party he represents often get sidelined in favour of the two main parties, but the response to his two appearances shows the importance of having a presence in the media.

It has got people talking, and the positive effects are forcing Cameron and Brown to up their game.

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