10 things about...Chris Hulme

1. What would you put into Room 101?
People who stand in doorways, blocking the exit; all the world's boring football pundits but especially Graham Taylor and Lee Dixon; eating noises generally

2. What's your favourite book and why?
The Right Stuff by Tom Wolfe. Much has been written about the space race, most of it astronomically dull. Wolfe's account of the pioneers of jet-powered flight and the first rocket men who followed them into space is vivid, human, inspiring and often hilarious - and does justice to one of mankind's great adventures.

3. Who would be your ideal dinner guest and why?
The film director Ridley Scott - for making Blade Runner and Alien.

4. Describe yourself in 5 words:
A PR man about town

5. Which business figure do you admire the most?
We work for lots of people who are the best at what they do; there's much to learn from all of them

6. Favourite Sunday roast:
I don't do roasts

7. Favourite headline:
'Boy Locked In Fridge Eats Own Foot' - from the first copy of National Enquirer that I read

8. What album/song are you currently listening to?
The Black Keys - 'Lies' from the album 'Attack and Release'. Great tune, vintage, stripped down vibe somewhere in the White Stripes/Raconteurs ballpark.

9. What's your comedy phobia?
Sherry Trifle

10. Favourite cheese?
Emental